.NET Core / ASP.NETAngularSQLHTML/CSSC (embedded development) / BLEESP32
The client needed a low-cost hardware/software solution to track how much time and where employees spend in the store, how customers are walking through the store and what the most popular sections of the stores are to place in-store advertisements.
The in-store tracking system had to be extremely cost-effective, scalable, and easy to use.
The clients with a chain of health and beauty stores decided to create an intelligent in-store tracking system to be able to collect and process in-store information to lower costs and make smarter data-based decisions.
The client approached Euristiq for a cheap customer tracking solution. The problem was tracking the number of people waiting in the queue for the checkout. Knowing the number of people in the queue and understanding where the employees spend most of the time around the shop gives valuable information for workforce optimization and improving customer satisfaction.
We went with ESP32 firmware that tracks WiFi/Bluetooth devices and sends data to the server for post-processing. Then, we developed a system that stores and processes data about customers from the ESP32 devices and displays the information to the end-user.
We also created an inexpensive simple device that anyone can plug into the socket, and it will automatically start collecting and sending data to the server.